Revolutionary

Revolutionary individuals are most fulfilled when they can change something that they feel needs to be changed. Often unconventional thinkers who can develop new, cutting-edge approaches, they enjoy challenging the status quo and motivating others to think differently. They’re usually excited and challenged when they can take on tried-and-true methods or ways.

Revolutionary organizations often are very successful at developing truly radical ideas, products, and services; leading reform of all kinds; and/or serving as the contrarian voice in debates.

Revolutionary types need to be careful about coming across as reckless, shaking things up endlessly/needlessly, and becoming stubbornly oppositional.

Subtypes include:

Troubleshooter: Sees problems/drawbacks/defects in current ways of doing
things and determines how to improve them
Radical/rebel: Lives/thinks outside the bounds of conventions and/or takes action
or risk without waiting for others to agree/catch up
Challenger/contrarian: Questions the tried and true; presents opposing
points of view
Populist: Believes in the premise of giving “power to the people”
Game-changer: Initiates radical innovations that change the rules of the game
or the realities of the marketplace

This website was created through a collaborative effort between ZilYen, The Storybranding Group and Dr. Carol S. Pearson