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The
primary tools used in CASA interventions, in addition to Myers–Briggs
type theory‚ include the following archetypal models created by Carol
S. Pearson and her associates:
- A six–archetype model described
in The Hero Within: Six Archetypes We Live By, developed particularly
for individual‚ leadership‚ and character development in schools
and colleges. A good introduction to key ideas.
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- A twelve–archetype
model for the journey of individuation for individuals
and organizations, described in Awakening the Heroes Within:
12 Archetypes that Help Us Find Ourselves and Transform Our World; Invisible
Forces: Harnessing the Power of Archetypes to Improve Your Career and
Your Organization; Patricia Adson’s Finding Your Own True
North; and Pearson and Adson’s Coaching the Hero Within
(in progress). Measurement tools include the Pearson–Marr
Archetype Indicator (PMAI), co–authored by Hugh Marr; the
Family Culture Index (FCI); and the Howley–Pearson Children’s
Profile, co–authored by Patrick Howley and Eileen Howley.
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- A twelve–archetype system for meaning management‚ branding‚
and organizational development‚ described
in The Hero and the Outlaw: Building Extraordinary Brands Through
the Power of Archetypes‚ co–authored by Margaret Mark‚
and The Organizational Psyche‚ co–authored by John
Corlett‚ forthcoming in 2002. Measurement tools include the Organizational
and Team Culture Index‚ the Brand Meaning Survey (click
on button to take)‚ and the Leadership Performance Index
(forthcoming).
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To
purchase, contact Type & Archetype Press. See below.
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- A five-element leadership
and organizational development model‚ illustrated
through inspiring stories from the Camelot legends‚ described in
Magic At Work: Camelot, Creative Leadership‚ and Everyday Miracles,
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The following are available in most retail and web–based
bookstores:
- The
Hero Within (HarperSanFrancisco‚
1986, 1991‚ 1998)‚ also available in many foreign languages
- Awakening the Heroes Within (HarperSanFrancisco‚
1991)‚ also available in many foreign languages
- The Hero and the Outlaw: Building Extraordinary
Brands Through the Power of Archetypes (McGraw-Hill‚ 2001)‚
co–authored by Margaret Mark
For information on translations‚ contact HarperSanFrancisco
at 415-477-4400.
Available only at Amazon.com and from CASA:
- Magic At Work: Camelot, Creative Leadership‚
and Everyday Miracles (Doubleday/Currency‚ 1995)‚ co–authored
by Sharon Seivert
Available from CAPT: The Center for Applications of
Psychological Type:
- Pearson–Marr Archetype Indicator (PMAI)‚
research version available now. Available online by January 2002. Measures
archetypes active in individuals.
- Organizational
and Team Culture Index (OTCI)‚
research version available now. Available online in Fall 2001. Measures
archetypal values‚ strengths‚ and challenges in teams and
organizations.
To participate in the testing of these instruments,
contact Mark Majors at majors@capt.org.
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- Invisible Forces: Harnessing the Power of Archetypes
to Improve Your Career and Your Workplace
- Finding Your Own True North and Helping Others
Find Direction in Life‚ by psychologist and coach Patricia
Adson
- The
Family Culture Index (pilot
instrument)‚ measures archetypes in family of origin
- The
Individual Performance Index
(pilot instrument)‚ measures archetypal strengths and weaknesses
in workplace performance
To
purchase these items‚ contact Bill Murray at 1-800-IHS-TYPE.
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