Creator

Creator individuals are most fulfilled by seeing new ideas take shape. Naturally expressive, original, and imaginative, they enjoy demonstrating their inventiveness and often are able to motivate creative thinking in others. They’re usually excited and challenged by opportunities to express themselves or advance new ideas. 

Creator organizations often are most successful at developing distinctive, original products and services and/or innovating new solutions or expressive means.

Creator types need to be careful about overloading themselves with constant new projects and a tendency toward perfectionism. 

Subtypes include:

Artisan: Gives expression to visions/thoughts/ideas
Innovator: Generates ideas for new approaches
Inventor: Devises objects or ideas that perform new functions
Builder/designer: Makes new forms/objects/processes/structures
Dreamer: Envisions ideas and sees the world through an imaginative lens

This website was created through a collaborative effort between ZilYen, The Storybranding Group and Dr. Carol S. Pearson